Pivot And Persist: These Companies Stood Successful In Pandemic Times
2020 has turned out to be a chaotic year with full of surprises and shocks for everyone. It will not be wrong to say COVID-19, called the worst thing for many businesses, but for many entrepreneurs, it came as a blessing in disguise. This hard situation may not only enable them to rotate their business operations, process but keeping mind the growth of their business.
It has been months for the Indians who are surviving and fighting with the threat of this unbeatable virus. As correctly said, the lockdown imposed by the Government for the safety of our added woes not only to entrepreneurs but every class people as well.
While suffering during this time, a lot of businesses worked hard to fight back by changing the direction of their operation and touching different dimensions to be stable and grow at the same time.
Let's have a look into those few businesses who fought this pandemic with a positive mind and change in operations way.
Hula Global
A garment manufacturing company founded in 2018 based out in Noida, was entirely into garments before COVID-19 came. But after a worse situation faced by people in terms of safety from viruses, the company owner changed business operations and started into manufacturing PPE kits, N95 masks, face shields, etc., to fulfil the rising demand for products in the country.
A change in business operation not only helped people in fighting the virus but also helped in the growth of the business. Now the brand has collaborated with the Bahrain Government, the Kingdom of Saudi Arabia (KSA), Brazil, and Italy to supply these kits.
Homescape
A co-working space, company founded in 2013 by Manoj Khandelwal operating from Bengaluru, when lockdown happened, then work from home to come. So, co-working spaces had major suffering during this pandemic time.
When the future of his co-working space future remains uncertain, then this Bengaluru-based co-working space Workshaala had set the example by changing business operations by an initiative called Homescape. The company started providing furniture like tables, chairs, and desktop to people working from home and help them individual’s productivity and provide them with comfort and ease at the same time.
Shree Shakti Enterprises
Shree Shakti Enterprises is a bulk trader of steel utensils since 1956 that has a good name in the market. But like most businesses in the world, they also hit a speed bump. This pandemic forced them to pause the economic activity, shut factories, so they had to close all its manufacturing units in Sonipat, Haryana.
Then their Rahul Bajaj, the owner of the company came up with the idea to touch uncharted territory of sensor-based sanitizer dispensers to hands-free hand wash systems, and automatic foot sanitizers. They started building a prototype within days of the lockdown. We can clearly say that the idea had changed their life.
2020 maybe turn out to be a surprise and shock at the same time. Last few months, many businesses have illustrated flexibility more than ever. As the pandemic and lockdown disabled not only the economy, our lives too across the globe. But, as it said you will find the way you go on the path of innovation with a positive mindset.