Flipkart Wholesale Expands Operations to 12 New Cities to Help Digitally Transform Retails, Kiranas, MSMEs

Bengaluru, September 25: E-Commerce firm Flipkart Wholesale on Thursday said that it expanded its operations to 12 new cities ahead of the festive season. With this, now the Flipkart will be operational in Ghaziabad, Faridabad, Mysuru, Chandigarh Tricity, Meerut, Agra, Jaipur, Thane-Bhiwandi-Ulhasnagar, Greater Mumbai, Vasai-Virar-Mira-Bhayanadar, Thane (Kalyan-Dombivli) and Thane (Navi Mumbai).

With an aim to digitally transform kiranas and micro, small and medium-sized enterprises (MSMEs) to help them grow faster, Flipkart is mulling to expand the fashion category in these cities. The e-commerce firm is also looking forward to retaining their customers and improve their profitability.

Issuing a statement, Senior Vice President and Head - Flipkart Wholesale -- Adarsh Menon -- said, "As we enter the festive season, we are excited to be scaling up our offerings across 12 cities, aiming to create more opportunities for MSMEs and Kiranas." Adding more, he said, "From trendy Jaipuri Kurtis to evergreen Mysuru silk saris, we aim to help small businesses embrace the digital transformation and emerge as more robust businesses."

Apart from retail, Flipkart Wholesale is also planning to expand into categories such as home and kitchen, and grocery. Through its expansion, Flipkart Wholesale claims customers will have access to easy credit facilities in partnership with leading banks and non-banking financial companies to manage cash flow. Earlier in September, Flipkart had launched Flipkart Wholesale's operations and stated that the platform was available for fashion retailers, especially footwear and apparel, in Gurugram, Delhi and Bengaluru.