In the 20th century, big or small, all businesses need an online presence in order to be successful. Luckily, you neither need a big advertising budget nor a marketing degree to put your business on the map. A laptop and an internet connection and you are ready to go.

So if you are struggling to find out the best ways to promote the website of your business then you are in the right place. In this article, we are going to cover some most effective ways to promote your business.

Here are tools to promote your website to get more exposure:

Introduce your website to Search engines:

Search engines are responsible for directing the majority of traffic so make sure you submit your website's link directly to them. After this, you need to work on your search engine optimization (SEO). Some popular search engines are Google, Bing, and Yahoo.

Socialize on Social Media

The best thing about promoting on social media platforms is that they have a much larger audience. The one currently using social media can be your potential future customer. Some of the popular choices are Facebook, Twitter, Pinterest, Reddit, etc.

Blog and Spread the Word

If you are running a small business, chances are you are wondering if blogging is worth it. The short answer is yes. Blogging is a relatively easy and inexpensive way to promote your business and attract more prospective customers. You can create a blogging site at Blogger, Tumblr, WordPress, etc.

Click and Share

This works similar to social media except here you communicate exclusively by sharing pictures. Some of the popular click and share platforms are Instagram, Picasa, and Flickr. You can use these platforms to promote your business and experience a boost in traffic.