SMBs in India Get Major Boost As AWS Launches ‘Amazon Digital Suite’ To Help Businesses Overcome Challenges of Technology Adoption

New Delhi, April 19: With an aim to boost the startup ecosystem in India, Amazon Web Services (AWS), the Cloud arm of Amazon has launched a curated set of software solutions aimed at empowering the SMBs in the country. The initiative will help to digitise 10 million Indian small and medium businesses (SMBs) by 2025. Touted as ‘Amazon Digital Suite’, it provides a broad selection of business software focused on SMBs from seven AWS Partner Network (APN) Technology Partners in areas such as accounting, customer support, and human resources.

It must be noted that all Amazon Digital Suite software can be purchased individually with discounts of up to 75 per cent from the suggested retail prices, the AWS said in a statement. As per details by the company, the ‘Amazon Digital Suite’ is now available for purchase on amazon.in. Prices of the products that are part of the Amazon Digital Suite begin at as low as Rs 20.

Here’s how the ‘Amazon Digital Suite’ will help Indian SMBs:

1. Puneet Chandok, President-Commercial Sales, AISPL, AWS India and South Asia said the Amazon Digital Suite brings the best of what AWS and Amazon offer as an affordable, simple-to-use, and value-driven package
2. Customers purchasing the Amazon Digital Suite during the ‘Amazon Smbhav 2021' event from April 15-23 will be eligible for discounts of up to 30 percent in the Amazon Digital Suite store.
3. With the Amazon Digital Suite, SMBs can overcome the challenges of technology adoption, digitise their operations, innovate in their business, accelerate their growth, and help India prosper.
4. The Amazon Digital Suite comprises various solutions from Razorpay, Freshworks, greytHR, ClearTax, Zoho, Vinculum and OkCredit.

Vedanarayanan Vedantham, Head – SME Business, Razorpay said that the launch of the Amazon Digital Suite will be a game changer; it will empower millions of SMBs of any size, and make it possible for them to reach new customers around the world.